social media marketing
Author: Hector
On April 15 this blog turned neither more nor less than 5 years! Gone are hundreds of hours of dedication and constant learning. 5 years have been very enriching. It’s funny but the first two posts on this blog in 2005 were devoted to usability and the emerging mobile marketing those years. Both current issues today.
The truth is that time has passed very quickly since we started this adventure. To celebrate I decided to give a new look at the blog and recast.
As can be seen, a few days ago has changed its name. I decided to leave the domain and replace it by blogscorporativos.com Intangible Assets ( activosintangibles.com ), whose concept has more to do with the content currently treated in this blog. Activointangibles retake the domain, which direction to my first web person looking l blog created entirely with dreamweaver and hosted by Geocities back in 2004.
Do not worry because the domain blogscorporativos.com remain active in a blog where you can find directly relevant to the corporate blogging.
I took this decision because the last time got more and more visitors from Google Google of people looking for information about corporate blogs. However, when they reached the blog were with the last post did not speak precisely of corporate blogs.
When we created this blog in 2005 most of the posts were dedicated to explaining the benefits of the use of blogs by companies. However, today this practice is a reality. Evangelism has been successful, although much remains to be done.
The spirit of intangible assets has a lot to do with the “Brand Equity” concept which will detail in a future post. We will continue talking about branding, public relations and corporate communications, all with a focus on social media as a catalyst for communication between organizations and their audiences.